Ren Ziwei, a deputy to the 14th National People's Congress and a gold medalist at the 2022 Beijing Winter Olympic Games. [Photo provided to chinadaily.com.cn]

　　Heilongjiang is capitalizing on the immense opportunities presented by its ice and snow economy, promoting high-quality development in the cultural tourism sector and expanding integrated business models that combine culture, tourism, sports, and commerce, said deputies to the National People's Congress.

　　The northeastern province is actively developing event-driven economic activities, the ice and snow industry, and outdoor sports, striving to transform its rich winter resources into a new engine for high-quality economic growth, representatives said during a group deliberation on Saturday.

　　Heilongjiang has consistently prioritized the development of its winter tourism economy as a key driver of comprehensive revitalization, Xu Qin, a deputy to the 14th NPC, who is the secretary of the CPC Committee of Heilongjiang Province, said.

　　Over the past three consecutive years, winter tourism has experienced strong growth and sustained momentum, injecting fresh vitality into Northeast China's revitalization while fueling a nationwide boom in winter travel and promoting the broader development of the tourism industry, he said.

　　Harbin Ice and Snow World welcomed over 120,000 visitors in a single day. In 2025, the province's total tourist arrivals and tourist spending increased by 10.3 percent and 16.5 percent, respectively, according to official data.