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Qingming Festival, spring break boost tourism surge

2026-03-30 08:54   CHINA DAILY

  Several cities with spring break travel policies also saw gains in inbound arrivals. In Yibin, Sichuan province, where scenic spots are offering free admission to primary and secondary school students and teachers throughout April, local hotel bookings from Wednesday to April 6 rose 160 percent year-on-year. Mianyang, also in Sichuan, saw hotel bookings increase 95 percent after offering joint ticket discounts for children and parents.

  Yang Han, a researcher at Qunar"s big data institute, said the alignment of spring break with Qingming Festival has significantly boosted travel demand and helped smooth out peak travel periods. "It offers travelers better value and a more comfortable experience," Yang said.

  "For cities that introduced spring break policies, the effect has been twofold: sending travelers out while also attracting visitors — a new driver for the cultural tourism market between the Spring Festival and May Day holidays," she added.

  Cheng Yuhan, a freshman at a university in Huai"an, Jiangsu province, will take a five-day break from Thursday to April 6, as her spring break aligns with Qingming Festival.

  She planned to volunteer at a local kindergarten, attend marathon volunteer training, and then travel with her aunt and uncle from Saturday to Sunday to Changzhou and Suzhou in Jiangsu.

  "They are very open-minded and let me plan the whole trip — the itinerary, routes, budget, accommodations, everything," Cheng said. "I"m really looking forward to it."

  zoushuo@chinadaily.com.cn

  

责编:徐明业

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