A Louis Vuitton store at a shopping mall in Ningbo, East China"s Zhejiang Province, on April 26, 2026. Photo: VCG

　　Louis Vuitton (LV) has filed a lawsuit against a small-sized daily necessities store in Ningbo, East China"s Zhejiang Province, for alleged intellectual property (IP) infringement, according to local media report.

　　This became one of the latest IP lawsuits involving LV and Chinese companies, including tea chain Molly Tea, which have sparked heated debate among Chinese netizens, with some criticizing the French luxury brand for attempting to monopolize traditional Chinese patterns.

　　Public judicial records showed that in the past five years, LV has filed 1,691 trademark rights protection lawsuits in China, with 56 new cases in the first half of 2026 alone.

　　The defendants cover a wide range of industries, including catering, cultural and creative products, home textiles, daily necessities, property management, internet technology, and more - from well-known chain brands to small street food vendors.

　　According to the Ningbo Evening News, LV recently filed a lawsuit against Ningbo Haishu Shiqi Yuanya Daily Necessities Store and Ningbo Textile City Co for alleged IP infringement.

　　Ningbo Haishu Shiqi Yuanya Daily Necessities Store is registered as an individual industrial and commercial household. It was established in 2018 with a registered capital of 50,000 yuan ($7,387). Its business scope includes wholesale and retail of daily necessities, according to statistics on Qichacha, a Chinese corporate database platform.

　　Ningbo Textile City is a large commodities market with over 4,000 merchants, more than 1,000 of which are engaged in daily necessities retail. The involved daily necessities store is one of the merchants in the city.