The world’s top trade fair delivers opportunities from China to partners
2026-10-15 09:18 环球时报网英文版
To date, the total number of overseas buyers attending the Canton Fair onsite and online has exceeded 10 million.
In 2021, the Canton Fair was held both online and offline for the first time, fully opening to domestic buyers to help foreign exhibitors explore the China market during a time when global trade was impacted. The import section has continued to expand, with more than 1,7000 companies from over 100 countries and regions participating, including Fortune 500 companies.
This section is full of stories about how overseas companies expand their global sales network through the Canton Fair. For example, Tek Seng, a PVC manufacturer from Malaysia, achieved its goal of "selling globally" through the fair. "About 10 years ago, we started with a small independent booth. The Canton Fair helped us discover global business opportunities," a representative of the company said previously.
"The Chinese market offers big opportunities for Colombian and Latin American enterprises. I"ve lived in China for over 15 years, so I can testify how China has become a good partner of South America and Colombia," Juan Juan Camilo Basto, co-funder of Basal Trading Co, a member of the Colombian-Chinese Chamber of Investment and Commerce, told the Global Times on Wednesday.
Basto has attended the Canton Fair 25 times. He described it as the "World Cup of the business," meaning it"s the most important international business meeting.
"Factory of factories"
Apart from providing a platform, the Canton Fair epitomizes how China"s products, technologies and services are enabling global suppliers to upgrade and become more intelligent.




