This year, over 480 exhibits are set to make their global, Asian or China debuts -- another record for the event.

　　Canada-headquartered athletic apparel brand lululemon will participate in the trade fair for the third consecutive year, with China now serving as its second-largest market globally.

　　"The CIIE is far more than a platform to showcase products," said San Yan Ng, regional president of lululemon China and APAC. "It also gives us the opportunity to engage in deeper dialogue and build stronger connections with Chinese guests, partners, government stakeholders and friends from all sectors."

　　The CIIE is a prominent example of China's efforts to open its market wider and facilitate entry of quality products from around the world. China expects the expanded imports will boost domestic demands and support its industrial upgrading.

　　The nation's imports reached 16.7 trillion yuan (about 2.48 trillion U.S. dollars) in the first nine months of this year, up 22.3 percent, the fastest growth since 2021.