A robot makes coffee at a booth at the 26th China High-Tech Fair (CHTF) in Shenzhen, south China's Guangdong Province, Nov. 14, 2024. (Xinhua/Mao Siqian)

　　As CEO of London Export Corporation, Perry noted growing global demand for Chinese innovations. “Companies across the Middle East, Europe, and South America are seeking high-quality, smart technologies from China, not because they are cheaper, but because they are better.“

　　China's vast and evolving consumer market also plays a pivotal role in shaping global product strategies, Perry added. With a growing middle-income population that is digitally integrated, quality-conscious, and values-driven, the Chinese market is driving a shift in how multinational firms design and adapt their products.

　　“This is no longer about exporting to China,“ he said. “It's about designing with China.“

　　He cited The 48 Group's recent delegation visit to China's Shandong, Zhejiang, and Beijing, where British companies were invited to co-develop new platforms with Chinese partners in areas such as smart retail and low-carbon urban logistics.

　　Visitors view a car of Xiaomi SU7 series at the Zhongguancun Exhibition Center in Beijing, capital of China, June 20, 2025. (Xinhua/Ju Huanzong)

　　In a time of rising protectionism and fragmented trade worldwide, Perry commended China's continued commitment to openness. “While many economies are turning inward and building walls, China is doing the opposite. It is expanding partnerships, deepening trade ties, and strengthening global engagement,“ he said.